We have previously partnered with this client for their Web solutions & SEO. And as they were pleased with the outcomes of our work for them, they wanted to take it a step further. So, they asked us to help them reach customers on a personal level because they want to provide customized services to gain a competitive edge. DigiLantern suggested that they let them create a Mobile App & Lead Management System as this would help them collect personalized details of their clients plus the knowledge of their tastes & preferences.
Project Planning: We started planning this project with the valuable inputs from our client. The major challenge was creating their mobile app as it ought to showcase their photos & videos from previous projects, their packages and to make it as user friendly as possible. Our team of expert designers at DigiLantern came up with a significant plan for them in no time & immediately started working on the project.
Technology Choices: The initial build stage involved taking each designed web page, then turning it into an HTML / CSS template. After that our technical team integrated these into the website’s CMS. Use of Code Igniter made it simple, full-featured and elegant web application.
Implementation of solution: We completed all the work within a week. The mobile app was designed for the customers having a real time sync based on location services, integration of Google maps, Push notifications etc. While the customised LMS was built with a lead management dashboard to capture leads through website, authenticating leads using OTP, follow ups using e-mails & phone, separating converted & dead leads, Email Marketing integration like MailChimp or MailGun and last but not the least Customer Satisfaction Feedback collection.
On-Going Activities: Team DigiLantern assists this client in continuously improving their Mobile App by uploading new information from time to time and eliminating the unnecessary or outdated data.